Mindset Shift: Scale Your Practice with Math & Marketing

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Cheng-Huai Ruan, M.D.

All right, everyone, I got my really good friend today, Omar Khateeb, he’s a marketing leader based in Silicon Valley. He’s developed a lot of marketing strategies at two publicly traded surgical robotic companies. That’s a mouthful. As well as co-founded and successfully launched a consumer product for men’s fashion, that’s totally cool. And he has successfully crowdfunded and launched a consumer product, and he brings so much knowledge on B2B marketing and B2C marketing. 

So for those who don’t know what that means, B2B means business to business and B2C is business to consumer marketing. And we’re going to talk about some marketing strategies today, very candidly. And we’re going to talk about how technology and implementing technology, and we’re gonna to talk about how that is going to really change the face of marketing for doctors in general, for the whole healthcare field. Because if you haven’t noticed, there’s a lot of things that it’s out there ever since the global pandemic, and they’re censoring and all those different things. So we really gotta be careful these days, and it we’ll be touching a little bit about that as well. So anyways, before I ramble on, Omar, welcome, welcome to the summit. Thank you very much for taking the time.

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