Full Transcript Intro to Excite My and the podcast 0:00 You have one of the healthiest wellness gummies that are out on the market. 0:04 Being healthy should be exciting. 0:05 And we hope that we can get you on that journey where you can enjoy being healthy and see real results. 0:11 A lot of vitamins these days, you're taking it to feel better, but then it's causing you other problems that you didn't even realize. 0:16 My heart goes out to so many people that have to take these anti-anxiety medications because it really numbs you. 0:21 We're all natural. 0:22 Were gluten-free, we're dairy- free, were keto. 0:24 There's a lot to work. 0:25 The cleaning, the preparation, if you touch something, You're an organic person. 0:29 It's intense. 0:29 It is such a nice peaceful feeling to be able to tell someone this is the highest quality you can get. 0:34 You have the best product. 0:41 Welcome to another episode of a healthy point of view podcast. 0:44 I'm your host Sam Tahata. 0:46 And today we have a very special guest. 0:49 Today we're going to excite my podcast and the reason why I am saying excites my podcasts. 0:54 We have the founder, Gary Roller, the second, who is the Founder of Excite My. 1:01 Gary, how are you? 1:02 Doing great, Sam, how about yourself? 1:03 Pretty good, man, pretty good. 1:05 So I'm excited about today's podcast, and one of the reasons I am so excited is that I've been throughout that process of your journey in developing some 1:15 of you product. 1:17 And for the listeners that are tuning in that were wondering, well, what the heck is this excitement? 1:22 So a lot of people have probably already seen your product all over the place, in the airports, and some of these quick little stores, 1:31 you know, convenience stores. 1:33 Probably at the hotels. 1:34 I know I was at a hotel in Atlanta and get in a coffee and I saw the product. 1:39 So you have one of the healthiest, if not the healthier, Wellness gummies that are out on the market. 1:47 So let's go ahead and talk a little bit about these wellness gummys that I feel so confident in your product that we offer it in all of our clinics, 1:57 right? 1:58 Because I believe that there's different levels of quality product, and most people always go into like, oh, I got pharmaceutical grade. 2:07 Yours are even at a higher level because of all the qualifiers that're behind it. 2:12 Let's talk about a little bit of your story and how you even got here. 2:18 Appreciate that, Sam. 2:18 Thanks for that powerful introduction. 2:21 So yeah, Excite My, you know, I grew up very holistic and my family had a different approach to health, similar to kind of the way Liquivita is. 2:32 You know when we got sick, my parents didn't grab us antibiotics, but instead I went and got acupuncture.
From holistic upbringing to Excite My's mission 2:37 or I went and got a vitamin C IV. 2:40 And this was 20, 30 years ago when I was a little kid. 2:44 That was our mentality. 2:46 Going into creating a new business and seeing vitamins everywhere and see how sterile they were, I felt I got to make this more exciting because I hate 2:55 taking pills. 2:56 But I know I need to take them because it's hard to get every nutrient in all the meals you're eating. 3:01 So I looked at the product and I said, let's make this more exciting, hence Excite My. 3:06 And we took more of an artistic approach and we wanted to make people's health exciting. 3:11 We wanted make it where you'll take the products, put it in a form factor that's delicious. 3:16 On top of that, we want to it that it looks in way that you wouldn't want hide it. 3:21 Because you look at all your vitamin bottles, they're either sterile, solid weird colors and you just want put in the cabinet as soon as you get home. 3:27 You know, ours, what's the first thing you said when you put our bottle in your hand? 3:31 I was like, man, I don't even want to put it away. 3:33 I want it just like keep on holding it. 3:35 And I didn't want the bottle away from how nice it is. 3:38 Yeah. 3:39 Remember, you told me you're like I feel like a Lamborghini right now. 3:42 So, that's what we were trying to accomplish. 3:44 We want make health exciting. 3:46 Want to make it fun. 3:48 bring apart that proactive and preventative health versus what's so traditional as this reactive health. 3:55 So we really went for that preventive health in a form factor that's exciting and that fun. 3:59 I love that, man. 4:00 So you probably hear us all the time talking, and especially Dr. 4:04 Davis says this a lot. 4:05 It's like we're trying to make health and wellness hip and cool. 4:09 And your product, I know you put a heck of a lotta time in designing just what the product looks like, is this product here has that type of look. 4:20 You know, it has a hip, cool type look and feel. 4:24 So when it comes to the product that you put together, initially when we first met, we met through a mutual acquaintance of ours, 4:34 my buddy Isaac who sells me my BMWs. 4:36 Mine as well. 4:38 I remember he hit me up, he was like, hey, I got this guy here who I sold a BMW to that, you need to meet Sam. 4:47 And initially, when he told me, oh he's got a vitamin supplement, Oh, here we go again, another vitamin supplement guy who's gonna try to pitch me on stuff. 4:55 And with Isaac, he's a good friend, and he is a business man, so I was like, you know what, let me see, there's reason why he was reaching out. 5:04 So we met, I felt the energy coming from you, like I feel like was talking to myself. 5:12 I said, man he has something good, at that point in time that I actually met you. 5:19 I remember talking with my wellness coordinators and telling my fitness coordinates, like, hey, we have to do things different than what people are used 5:28 to when it comes to, number one, selling our supplements, our nutraceuticals, and trying to get our clients, or patients, 5:37 to actually take them. 5:39 Most people, they don't wanna take all these damn pills, right? 5:42 So what do we do? 5:43 We gotta make something different. 5:45 I kept on telling myself, I was like, what if we create something where it's almost like a little healthy snack and they're getting all their nutrients? 5:54 And then me thinking about this for a few days, few weeks, and voila, here goes Gary. 5:59 He comes out of nowhere because of Isaac. 6:02 So we connected. 6:05 We started offering the product, and I remember you and me talking about the different formulations. 6:12 Let's talk a bit about how we got to where we're at today. 6:16 Because when we first connected, your product wasn't looking the way this looks, then it wasn' tasting the ways it tastes now. 6:24 And the qualifiers were not established the same as all of the other qualifies that it has. 6:30 So let's, let' talk. 6:32 about that venture, that whole journey of how you got there. 6:37 No, I'm glad you brought that up. 6:39 Yeah, when we first started, we went the traditional route. 6:41 We had gummies like everybody else. 6:43 You know, it was your standard gummys, your vitamin C gummy, whatever you see on the market now, you're standard. 6:49 I call them synthetic candy gummiess now. 6:51 And Sam was like, Gary, You got to make something that's a really strong and get all this stuff out of here. 6:57 Get all these fillers out here, get this other stuff that we can't tell our patients about. 7:02 The fructose and all that stuff. 7:05 A lot of people don't realize there's like titanium dioxide and these other flow agents that you'll find in a lot vitamins these days and you're taking
Rebuilding the gummies with cleaner ingredients 7:12 it to feel better, but then it's causing you other problems that didn't even realize. 7:16 So we didn' just start over, we threw everything away. 7:19 We started completely from scratch and we went and found the best ingredient supplier. 7:25 So what we did is we found the ingredients. 7:27 Not only are they the best quality ingredients, but predominantly we source them from the origin countries. 7:33 So, what does that mean? 7:34 Well, lion's mane, mushroom. 7:36 I could buy that from California, But it's not from california. 7:39 It's from Southeast Asia. 7:40 The best mushrooms come from southeast Asia our maca, or all the different ingredients we get, for instance, from Peru, because that's the origin country. 7:50 That's where it's in the most purest, authentic form. 7:53 So you could take Lion's Mane from California, you can take it from here, take all over, but I would prefer to give it to you from the source. 8:01 Let me ask you this. 8:01 The people that sell it, let's say, out of California. 8:05 Are they growing it in California and selling it? 8:08 Or are they still doing the same thing and ordering it from that other country and bringing it here? 8:14 I mean, I couldn't speak on where they're getting the seeds or the, not everything has seeds, but each origin, think about it like where their growing it, 8:22 how the whole process is forming. 8:23 It would be grown just like we would, you try to grow a plant in your backyard. 8:28 They're growing that there in California, there's a lot of things that come into growing, that are even above my knowledge. 8:34 Like the soil, like why are the bagels best in New York? 8:37 The water, right? 8:38 Because the water. 8:39 So, I mean, just think about these functional ingredients like mushrooms. 8:43 And just to dive into that mushroom for one thing that I didn't mention is we use the fruiting body of the mushroom versus the root. 8:51 You know, a lot of companies will skimp out and they'll use root, which is the cheaper, easier way to extract it. 8:56 We use fruting body, the most potent and best quality. 9:01 On top of that, not only, like I said, we get the origin locations predominantly, but we want to step further and we went organic, 9:08 certified organic. 9:09 Now, when I first started getting involved in saying, okay, I want organic ingredients, so I thought, Okay, i'll get an organic ingredient. 9:15 I'll just put organic on it. 9:17 It is much more involved than that. 9:19 I bet. 9:21 There's even a large financial component as a business to try to do that, to touch up on one of the things that you said about how they grow it. 9:31 When I talked about fruits and vegetables, about here in the US, a lot of fruits or vegetables we have, I called them hospitality fruits of vegetables 9:40 because they look beautiful, but they were nutrient-sufficient and they didn't even taste like what they're supposed to. 9:46 And you talking about the mushrooms, you know, where they originally from, it's just like strawberries. 9:54 You take about a bite out of a strawberry, and all of the sudden you notice it has no flavor, but you go somewhere to like Costa Rica, 10:01 or they have these beautiful strawberry fields in the mountains over there in Costa Rico, You'd take a bit out one of those strawberries and you're just, 10:08 like, Where did all this flavor come from? 10:11 So I can only imagine that the different products that you're referring to that are from these other countries, what's in the soil in feeding these different 10:23 product as they grow is probably where you gonna get most of the supplemental benefits from. 10:30 Exactly. 10:31 Yeah, I mean, you can't reproduce. 10:32 Why do they fly in water from New York for bagels? 10:34 I keep going back to that, because there's something about that origin, the soil, nutrients, sun, air quality, everything. 10:42 I think it all plays a huge role. 10:44 So I remember when we first started talking, and you were kind of figuring out how are you going to increase some of your distribution business You're 10:56 in the airports, you're at some of these convenience stores, a lot of the hotels, and a lotta the travel stuff. 11:03 And when we connected, You mentioned to me, Sam, I would actually really like to be inside of this wellness centers and med spas and doctor's offices and 11:14 offer their patients my great product. 11:17 I remember telling you, well Gary, if you want that, i wanna show you what you are up against. 11:24 and I invited you to the A4M, the American Academy of Anti-Ageing Medicine, one of their big world conference. 11:29 It was the one in Las Vegas. 11:31 And it was your first time there. 11:34 What was you experience and what effect did that have in the development of your new product line? 11:40 That show was really eye-opening because the average consumer, when you go to the store, you're like, okay, I need vitamin C, 11:45 or I just need something very basic, and I couldn't even express it all in this podcast, but they were so much further along than that. 11:54 The way they delivered it, the story behind it. 11:58 You hear of nanotechnology. 11:59 They were 10 years beyond that at this event. 12:02 And I'm like wow, need to have something completely different. 12:04 I have just little gummy bears with a little vitamin c in it So it really, you know, with that and your push really inspired me to make, 12:13 not only a gummy supplement, but something that is equivalent or stronger than a capsule. 12:20 And I think that's something important to touch on because the product is now, in our common focus, 2300 milligrams in one serving. 12:31 Find me a capsule that has 2.3 grams in it. 12:36 Exactly. 12:36 They're not there. 12:37 Yep. 12:38 So you're going to get, when you taste this and when eat it, it's no longer candy. 12:43 Candy's out the window. 12:44 It may taste like candy, but these are functional. 12:47 We got the real health benefit coming here. 12:50 And one of the reasons why I'm putting so much emphasis on us explaining this story and how you got here, is for the listeners, 12:58 and we have a lot of doctors that tune into the podcast, I want them to understand that this is not just a product that was magically developed for us 13:06 to sell it, right? 13:08 This was a project that you took a lotta time, you connected with aotta professionals in the industry.
Formulation breakthroughs: libido, sleep, immune, and calm focus 13:16 And when I say professionals, i'm talking about a gotta people with strong scientific backgrounds, like MDs, DOs natural paths, 13:24 going to places like the A4M, seeing what is out there, and making sure that you have the one up when it comes to the development of this product. 13:32 And that's exactly what you did, right? 13:34 Because I was in those meetings where we had doctors with strong functional medicine background coaching you and giving you some of the details of like, 13:44 hey, If you're gonna go with this product that's gonna be common focus, maybe you should include some of these ingredients because this is what's going 13:51 to make your product one of the most advanced products out there. 13:56 Then we're talking about, well, we are big into biohacking and making sure natural health is always kept intact, like the efficacy of what we doing, 14:06 the quality of product, making that it's organic, kosher. 14:12 or having any of these other qualifiers that most people that are health enthusiasts are looking for, and you did exactly that. 14:19 And I remember that it was taking quite a while to say, man, is he actually gonna do it? 14:25 We're like a fucking year in, right? 14:28 You know, I followed up with you again. 14:30 You said, no, Sam, i'm doing it, but this just takes time and boom, we got the real deal. 14:35 Now we've got to product here. 14:36 I'm holding it in my hand. 14:38 Look, the fit one that has the, uh, organic apple cider vinegar and also the organic coffee. 14:45 So, Let's talk about the different formulas that you created. 14:50 And I know these are your initial formulas. 14:53 You're always strategizing and brainstorming on what's next, and we don't have to talk that because a lot of those things are surprises to come. 15:00 But let's about about different the formulas and why you decided to put these formulas together. 15:06 So highlighting on the formulas, one thing I've noticed with these as we break them down, four out of five of these, I personally felt the same day a difference. 15:16 And that sounds crazy when you're taking supplements. 15:20 Because I know normally supplements take 30, 60, 90 days till you feel anything. 15:24 But as break down the different formulas I'll tell you why you are feeling that. 15:29 The apple cider vinegar in the fit and the green coffee. 15:33 If you eat too much food and you start to get indigestion or you get that heartburn, apple cider vinegar dissipates. 15:39 Yeah. 15:39 It really helps with gut health. 15:40 Can't go to the bathroom. 15:42 My wife and I, we just had a child and my wife was really struggling with constipation. 15:47 Apple cider, vinegar got things moving again. 15:49 Nice. 15:50 So to see something that same day, it was mind blowing. 15:54 By the way, the whole same day thing. 15:56 When you first brought that up to me, do you remember which product you actually put in my hands when you started telling me that you see same-day results? 16:03 Yeah, you gave me the libido once. 16:05 Thank you, thank you by the by. 16:07 So I just wanna make sure all the listeners know that. 16:10 And this guy was not lying, like the Libido stuff really did work. 16:14 I started noticing, I was just like, why am I having these thoughts? 16:19 But keep on going. 16:20 Let's talk about some of the other formulas you have. 16:23 Yeah, so I'll go to the libido next since we're on there. 16:25 So what I love about the Libido, you know, when we were coming up with this formula and the people that I was working with, 16:31 they said, I have this form that was a testosterone formula. 16:35 And we brought it on a trip with us and we gave it to some people and didn't really tell them a lot about it. 16:40 They were taking it and they're like, feeling really good. 16:44 Then when they ran out of it, hey, what happened to that stuff you were giving me? 16:48 I don't feel the same. 16:50 And it was actually a testosterone formula that's a big part of what's in our libido. 16:54 Oh, wow. 16:55 Because when you take the libidogum, it has different effects. 16:58 So we have, you know, one thing that really affects your libida is stress. 17:03 So in the libido gummy, we're gonna lower that stress, but we'll also gonna increase your libado. 17:08 And I recommend that people take this every single day in morning, because all the food we are eating is suppressing our hormones. 17:15 You know, and it just makes you feel like, why am I in a bad mood today? 17:18 I don't even know why. 17:19 Take the little bit of gummy. 17:20 It just lowers that stressed, kind of makes different, like you feel more confident. 17:25 You have like that pep in your step. 17:27 What's in there? 17:28 What are some of the nutrients inside of your libido? 17:30 Yeah, so we have Mucinaparenz, which is the happy drug, not really a drug but it's one of MD said, oh, you have mucina parenza in here? 17:38 That's the Happy Drug. 17:40 We have Tribulus Tetris, we Ashwagandha, horny goat wheat. 17:45 Now keep in mind, all of these are organic, certified organic and certified kosher. 17:50 Nice. 17:51 So it's not like we just threw some of these horny goat weed like you're seeing in the gas station. 17:55 This is organic certified kosher certified organic quality. 17:58 Quality, quality, extreme quality nice and ingredients tested three times when it comes in from the country tested. 18:06 When it goes into the product after manufacturing tested when he goes to be packed tested again just to make sure you are getting really what it is. 18:13 You're really following the process. 18:14 Oh, yeah, that's the way to do it It's very but I had no idea this organic process when you see that logo I mean, you know, 18:21 there's a lot of work the cleaning the preparation if you touch something, You know you're an organic person almost it's intense and then next the dream 18:31 so The Dream is a really nice formula. 18:33 We have melatonin in there. 18:34 That's the only reason I can't claim that as organic. 18:37 And I put melotonin because I want the consumer to get used to our product working really quickly like everything else. 18:44 But we also put organic valerian root, organic chamomile, and organic ashwagang. 18:49 Because that's where I feel that we want to grow the Dream into and take melatone out one day. 18:53 Where does the melotone come from that you can claim it organic? 18:56 I'm just ignorant on my behalf. 18:58 That's a great question, I leave that to my formulators, but I know as the process when we were doing it, the way it's extracted, 19:04 because it called a natural sleep aid but it still somewhat synthetic, so it synthetic enough that you can't call it organic. 19:13 But it is a naturally sleep, if that makes sense. 19:15 It is, right. 19:16 You know, so and the market is so used to melatonin that I wanted to make sure that when you take it, you know. 19:22 I don't even take this very often unless I'm knocked out and I am not waking up early the next day because it just puts you in a deep sleep. 19:29 And I want to. 19:30 Make sure. 19:30 That you. 19:31 Know I. 19:31 Am not oversleeping. 19:32 You know, so I wear my oar ring and I work to sleep and get my sleep data. 19:38 And when I decided to take the dream product, I decide to look at my sleeping data, you're not kidding. 19:44 I go into a deeper sleep in longer and when wake up my readiness score is actually improved. 19:52 So you can only imagine what's happening while you're sleeping, you know, with your mitochondria regenerating rate, all of your body recovering, 20:03 your muscles, if you are working out how that's recovering and repairing. 20:06 So happy to have a product like that because at Lake Wavita, we have tremendous amount of clients that have sleep issues. 20:14 And we different peptides that we use and different nutrition, but this is a key component with those type of client as well. 20:20 100%. And I know also for people that are taking sleeping medication, it has so many side effects. 20:26 When you're taking a product like this, if you get your solid eight hours of sleep with melatonin, you feel like a rock star the next day. 20:33 You don't have all those other baggage that comes along with taking the sleeping pill or even the issues that opens up. 20:40 Next, I want to go into the immune, because I liquid Vita, Meyer's cocktail, right? 20:46 Oh, yeah. 20:46 So we wanted to have something that really complements that. 20:49 And Dr. 20:50 Davis actually helped me formulate this one. 20:53 When we were making it, he said, OK, I see you have D3 in there, but where's the K2? 20:57 And I'm like, you're right. 20:58 We need the guardrails. 21:00 we need to make sure that D 3 is actually absorbed correctly. 21:03 Right, right? 21:04 We actually went a step further, though. 21:06 Sam said we got to be sure we have vitamin C. 21:08 I said OK. 21:09 But how can I take vitamin c a bit further? 21:11 So, we actually used something called Camu Camo. 21:14 Do you know anything about that? 21:15 Not too much, I know you were explaining it to me the other day, but let's go ahead, and I'll let you break it down. 21:20 So Camu Camus is a super fruit and it's the most, one, or I say one of the authentic ways you can absorb vitamin C. 21:29 Because the sorbic acid, a lot of time, your body doesn't take all of it and you pee it out. 21:33 But with Camucamu, you could absorb so much more of. 21:37 It's like one the naturalest versions of vitamin c that your Take that then you say Kimu Kimo Camu Cam Cam you can move and what word does that come from? 21:46 What words that what orange orange? 21:49 Great question. 21:50 I forgot my cheat sheet right now, but that's all right I'm pretty sure it's somewhere in Asia just by the name or something. 21:56 It's summer more in the rainforest, But I'd have to look at it Wow, I'm curious. 21:59 I want to actually look it up and try to see what it looks like. 22:02 So one thing, Sam, we develop because with all these formulas, that I remember most of them, but on our site, you know, i got this idea from Ritual. 22:10 We want it to be very transparent with where we source everything and the whole process. 22:15 Actually, Im just going to pull it out myself. 22:17 You know if you go on the website, pull up the item, the ingredient, and we tell you everything about it. 22:22 Tell you where you bought it, So if we pull up the KamuKamu, go on here now. 22:27 And that's important. 22:28 It's like, anytime that I'm buying something or doing anything that is for my health, I want to know everything about it, 22:37 right? 22:38 So you having that on your website where people can actually figure out every ingredient, where it's being sourced from, 22:45 and the quality that behind it gives people more information on what they're going to be putting inside of their body. 22:52 So that awesome. 22:53 Yeah, so pulled it up. 22:55 KamuKamu is right from Peru. 22:57 Peru, okay. 22:58 Where my wife's from. 22:59 Well, there you go. 23:00 Yeah. 23:00 So we keep it close to home. 23:02 But yeah, it's such a neat ingredient. 23:05 And if you got to Whole Foods, actually, you'll see they even sell it like in a powder form. 23:08 Really? 23:09 And it, I'll tell you, the powder you will not enjoy. 23:11 I tried that route first and I did not like the power, but in the gummy I really enjoy it. 23:17 You know, we added the, getting back to it organic elderberry, organic echinacea, Nice. 23:23 Vitamin D3, Vitamin K2, and we just wanted to make it that it was a maximum immune. 23:30 And what's interesting I want to point out with this product is some of our competitors, which you'll find in a lot of places, 23:36 they'll have three gummies that they will present to you in the serving. 23:40 Okay. 23:40 We use one gummy and we're stronger than their three. 23:43 Wow. 23:43 And we are organic, and pectin, we aren't made of gelatin. 23:47 I call gelatin gummies pig gummys because most people don't realize when you're eating a gelatin gummy you are eating by-products of a pig. 23:54 Right. 23:55 You know I like maybe pig and bacon but not in my gummi. 23:58 And that's why you have some of these qualifiers, like it's vegan also, right? 24:03 So having things like that that are vegan-friendly, that plant-based, and that stuff is important. 24:11 A lot of people are trying to get away through a lot these animal products and the gelatins and everything else, so I'm happy to see that. 24:19 All right, but that is awesome, man. 24:22 Did we miss any of the formulas? 24:23 I think we missed, yeah, we got the libido, we left out the one we created in the car. 24:30 Which one's that? 24:31 So Sam and me are out. 24:32 Oh, I know which one this is. 24:34 Sam's a super busy guy, so I'm like, Sam, we gotta meet. 24:37 He's like you're probably not even doing anything, because it's taken me eight months to get these formulas going, but nobody realizes the work it takes 24:44 to an idea to a finished good. 24:47 By the way, all right, and I now exactly what you are talking about, this thing with Gary. 24:53 being a business guy and developing new things, I always have to be ready for the most awkward things. 25:01 And he would always hit me up, it's like, Sam, think I got the next product, you gotta taste it. 25:07 All of a sudden I meet up with him really quick for lunch break or whatever, he's pulling out all of this random stuff from random packaging. 25:14 I'm like dude, dude I don't even know what this guy's making me eat right now, but hopefully I make it home tonight. 25:21 Yeah, we met in the parking lot. 25:23 Where was that? 25:23 It was by... 25:24 It's over there by, uh... 25:25 Fresh Market. 25:26 Yeah. 25:26 By the Fresh market. 25:27 Yep. 25:28 So, yeah. 25:29 We're in... 25:29 We were in a car and Sam's like, okay. 25:31 I'm like I want to do a calming gummy because there's so much energy stuff and he's, like... 25:34 I got it. 25:35 Do calm, but focus. 25:38 He's like, you know, if I could be calm, but I can still use it for work, I'm like okay, that's a great idea. 25:44 You can conquer the world feeling like that. 25:46 Just think about it. 25:47 I am cool, calm and collective. 25:58 You know agitated and and you know, you're like almost like a nervous wreck But you still focus or you feel like you have some crazy amphetamine or over 26:07 caffeinated to be focused like that's chemically induced We don't want that and these wellness supplements that you've created are doing the complete opposite 26:16 of what everyone has been chasing. 26:18 People go to these gas stations, they get all of these chemically induced energy drinks that are readily available, then they got the jitters, 26:27 their not calm, the can't even speak right on the phone, or God forbid if they're on a Zoom call they look like they are cracked out. 26:34 So you coming up with this product where you can be calm but also focus and be able to speak and think like everything's a high definition, 26:45 That's it. 26:46 You've you've hit the nail on the head. 26:47 I mean like this product here is the shit. 26:51 Oh, yeah now this one's my favorite because I know in my past I I've had to take anxiety medication, you know I went through a rough patch and I noticed 27:00 when I took it people didn't recognize me, You know And I my heart goes out to so many people that have to these anti-anxiety medications because it really 27:07 numbs you and And I said, you know what? 27:09 I would love to be able to help those people, and I'm thankful that I don't have, I am not in that position, but I know some people that are. 27:16 How could I help them not have to on that medication and feel, okay I do not feel as anxious, we really accomplish it with this common focus. 27:26 And I've found within 30 to 60 minutes when I take it, if you're feeling stressed, you go into this zen state. 27:33 But so many people ask me, well, are you sleepy? 27:35 No. 27:36 You're not sleepy after. 27:37 Your zen, but your mind is just ready to go, like exploding with ideas. 27:42 That's because we have the calming agents, which is lemon balm, holy basil, gota kula, ashwagandha. 27:49 Then we complement it the fruiting mushrooms. 27:51 Lion's mane and reishi nice, so I don't know if you know much about the mushrooms But mushrooms have some crazy benefits a lot of benefit with your neurons 28:00 in your brain and yeah, it goes all the fun guy It's like crazy that there's a different mushroom for for something else. 28:08 It just it's Just yesterday. 28:11 I was watching a YouTube and my brain was like on fire like really like listening to some of these natural paths and other people that are health enthusiasts 28:21 talk about it. 28:21 And the mushroom business is really taking off. 28:24 Oh yeah, and just being able to put that all 2.3 grams in a single serving, when you take it, you just feel that zen and you're ready to conquer the day. 28:35 I'm so glad we thought of that in the car, that common focus mix, it really delivers.
Packaging, sustainability, and product qualifiers 28:41 And Gary, you know, one of the things that I like about the product that you start seeing in a lot of like the nutritional supplements that, 28:51 You've taken a different approach. 28:52 A lot other nutritional supplement that's you see at some of these stores, vitamin stores that are out there, they carry a lotta synthetic nutrients, 29:01 right? 29:01 You look on the back of it and it just tells you vitamin A or vitamin B or Vitamin C. 29:07 Like, you actually labeled them based off of the actual raw source of their product, where I had to initially be like, all right, 29:17 Gary, I know this has a different nutrients in it, but you've just given me like the different herbs, vegetables, mushrooms, 29:23 or whatever it is in there. 29:24 It's like what is what? 29:26 Like where is the vitamin D coming from? 29:28 Where is vitamin C coming form? 29:31 So, What you've done is you have actually taken true natural ingredients that have these different sources of nutrients, 29:39 all of the different letter vitamins that are out there, and you're putting these natural ingridients in there. 29:44 So now we're not getting any of this synthetic stuff, we are getting the real deal. 29:49 It's almost like you are going out into the woods and finding the food source that has the vitamins. 29:55 you just package it up very beautifully, right, in the Lamborghini bottle, or how one of my buddies would call it the Samberghini Bottle. 30:04 So you put it in a nice bottle and then you have it into nice, beautiful gummies that taste fantastic. 30:14 What made you go that route, finding actual the raw sources of those vitamins versus just finding the generic vitamin C? 30:25 Well, I'm glad you asked that, because when I first started, i made a product that was what I was available. 30:31 You know,I was able to find those standard, more generic gummies, but something in me was like, this is not something that you really are proud of, 30:39 or you would really be, you know you could tell someone's the best. 30:43 And when i met you,you're like Gary, come on you got to make the BEST gummys. 30:47 And he really kind of pushed me over that ledge because it was a big jump, huge investment. 30:53 It's very easy to get synthetic gummies. 30:55 There's a lot of companies that'll work with you and they'll make it for you very easily. 30:58 But to go this organic, wild Harvardist ingredients, it's huge financial investment, is a huge undertaking. 31:07 And I got to say, honestly, you that pushed over that ledge because I was very nervous in the beginning to make that jump. 31:16 And kind of once I made that, I'm like, wow, it's such a nice, peaceful feeling to be able to tell someone this is the highest quality you can get. 31:24 It's the best product you could buy. 31:27 You may know these other brands on the shelf, but when you flip it over, look at the fillers that they put in this. 31:33 all the synthetics, and once I did that, I felt so much better about myself as a person, because now I was selling my true self, 31:41 like something that I would feel confident taking, versus the other one's like, oh, this tastes good, but maybe it's not the best, 31:47 This is the Best. 31:49 And you know what, Gary, you as the founder, obviously most founders have some kind of passion behind what you do, and you're exhibiting that through your product. 31:57 And people can see it, they'll be able to feel it without you even being there in their presence. 32:01 So that's extremely important, what we've created. 32:04 I know that feeling because all of our IV products, which we sell to over 4,000 doctors throughout the United States, Same thing, 32:12 I am confident in saying, and I'm prideful to say, that we have the best, the highest quality IV vitamin therapy product. 32:21 And I will take anyone up for a challenge to challenge me on that. 32:25 This is just another product that we're carrying at Liquivita now, that I can feel confident in saying this is the healthiest supplement gummy that's out 32:35 on the market. 32:37 And all of these big names that are out there, and we don't have to mention them, but anyone who's listening, go ahead. 32:43 Go to the Vitamins store, to your grocery store. 32:46 go to Whole Foods, buy whatever gummies you want, right? 32:51 And compare it to Excite My. 32:53 I guarantee you that you don' have as good of a gummy Supplement gummy as what excite my offers. 33:00 Yeah, I appreciate that's true. 33:01 And you know, there's one thing we left out that I think is really important What's? 33:05 One of the things that covering all of our products today and affecting our hormones and things in so many levels You don't even realize anything come 33:12 to mind. 33:12 It's got to be some kind of environmental toxin or something What what is it plastic? 33:16 Oh plastic what's missing in my product? 33:18 I? 33:19 Well, I know that it doesn't have plastic. 33:22 Right? 33:22 So we use aluminum. 33:25 And something unique about the aluminum is... 33:27 These bottles, they're aluminum, right? 33:29 They're aluminium bottles. 33:30 Aluminum caps. 33:30 We have a slight small, small plastic on the inside of the cap just to seal it. 33:35 But we went with aluminum for two reasons. 33:37 We wanted that sexy feeling. 33:39 When you grab a Voss water bottle, this is special. 33:43 And two, it's aluminum. 33:45 So you can reuse this after. 33:47 You can use it to put drinks in it. 33:51 Or any kind of storage device. 33:55 or you could even ship them back to us and we'll reuse them after we do a thorough cleaning process. 33:59 But one of my biggest passions and one the reasons I started this brand, besides being able to travel with my family and go over the world, 34:07 is I love kiteboarding. 34:09 And the ocean has always been my medicine. 34:12 If I don't get in the Ocean regularly, my mind just goes crazy. 34:16 It's my decompress. 34:18 I wanted to be able do something different. 34:20 So we're actually in a process of working on how do we make it when someone buys this, we are eliminating plastic in The Ocean. 34:27 because there's so much plastic out there right now. 34:30 It doesn't need to be. 34:30 You know, it's not good for you. 34:32 There's nothing, like you grab a plastic vitamin bottle, It's like, oh, I'm excited about this. 34:37 And if you go glass, you can't travel. 34:39 So we went with aluminum for the sustainability effect. 34:43 And it's so much easier to carry and it doesn't harm our environment near as much as that plastic does. 34:48 Yeah, I'll tell you one thing about plastic and this is one that Dr. 34:51 Davis and some of our other practitioners are diving deeper into. 34:55 And actually recently there's been some data that has come out and the news has been talking about it that even a lot of the bottles of water that we have, 35:06 they're not testing it for microplastics. 35:08 So what's happening is people have these plastics inside of their systems, and they have the BPAs and the micro plastics, 35:16 what is happening, is that those plastics, it becomes a toxin that's sitting in your body, They sit in the fat cells, and now you have to figure out how 35:27 to detoxify it. 35:28 And most people don't know how detoxifying it, so if you're focused on your health and wellness, why start adding a potential toxin that's gonna cause 35:37 all kinds of other complications? 35:39 So this is great that you avoided the plastic, because listen, a lot of people, you know what they do with their vitamins? 35:46 They put it on the window sill. 35:48 So if got plastic what do you think is happening? 35:50 The heat starts, heating up that plastic, now it starts leaching into those vitamins, into the gummies. 35:57 So you did the right thing with this, this is awesome. 36:00 The Samberghini bottle. 36:04 I'm looking at the bottle, tons of different qualifiers. 36:07 Let's go through some of them. 36:10 Talk to us about these qualifies and why you decided to make sure that these qualifyers end up on the bottles. 36:17 Yeah, so I mean, on that journey, to be able to say we have the healthiest, most organic, natural form of the product, we wanted to make sure organic by far. 36:26 We had to have organic. 36:28 And one thing to caution people, if you see organic product where there's organic ingredients listed on the front and you don't see that seal, 36:35 you know that something's up. 36:36 So we went the full steps, made sure every step of our process certified organic step one. 36:43 Step two, went certified kosher. 36:45 And what does that mean? 36:46 There can't be anything that's non-kosher, so we couldn't use gelatin. 36:50 So we wanted to make sure everything was kosher. 36:52 We used pectin, which is really good for that plant-based customer that says, okay, I wanna be healthy. 36:57 I'm vegan. 36:58 Why would I want a gelatin gummy? 37:01 And then there's a whole list here. 37:02 we went cruelty-free. 37:03 Okay, all of our practices, we make that we don't harm or do anything in a cruel manner because we're trying to a difference in helpful way, 37:11 not cause a problem in the process. 37:13 We're all natural. 37:14 We are gluten free. 37:15 Were dairy free, were keto. 37:18 Now each vitamin on our website, we break down exactly because one ingredient might be keto and vegan, but then if you complement it with another, 37:28 it changes. 37:29 So I'm going to read you just one of our items. 37:31 But on the site, We break on every single skew by what's in there. 37:36 When you're certified organic, you are also non-GMO. 37:39 So we don't have any GMOs in our products, which you'll find a lot of GMO's out there right now. 37:44 Uh, we're soy free. 37:45 We mentioned before, were checked three times. 37:47 So, checked ingredients when they come in. 37:49 Soy free, that's good. 37:50 You don' have to be like one of the soy boys. 37:53 No soy boy's here. 37:55 Where men are turning into women. 37:57 Right. 37:57 Yeah. 37:58 And also, check three times. 38:01 So ingredients come in. 38:02 Ingredients when it's made. 38:04 And then ingredients when its packed. 38:05 Nice. 38:06 You have a three-time check process. 38:07 Vegan and lab-tested for purity.
2024 growth plans and where to buy 38:12 We tried to make sure we checked all the dots, dotted all of the t's to makes sure that not only are we giving a product that works, 38:19 but that it is going to be healthy. 38:20 Because if I'm taking a gummy vitamin, but then it has soy or it gluten or It has you know a filler in it. 38:26 I am causing a problem kind of like traditional medicine out there I´m solving one problem, and then creating another one. 38:33 So we want to make sure that we're solving that problem or assisting in It and not causing A different complication that's unneeded That's amazing, 38:40 man. 38:41 That amazing. 38:42 So, Gary, we're still in the beginning of 2024. What are some of the things that people should expect from Excite My for this year? 38:50 So from excite my, you know, as we talked about before, were on a journey to have the number one health and wellness brand. 38:57 You know we want to make the average person that says, I want feel healthy, but I don't want do the work to be healthy. 39:03 We want to make sure that we provide an opportunity for them to be healthy. 39:07 I know Blake, when I first met her, one of your high-ups here, she said, I can't take vitamins. 39:12 They make me sick. 39:13 It hurt my stomach. 39:15 So we want get the process and get this out there in front of everybody that they're taking a product that's going to help them healthy in a way they enjoy. 39:24 So we're partnering up with athletes. 39:26 We signed up a Red Bull rider that is going to be promoting our product really heavily. 39:32 He's competing to hopefully in the Olympics for kiteboarding. 39:35 Nice. 39:35 So he loves our products. 39:37 he takes our common focus and different ones to make sure he performs at his best. 39:42 And you'll see us a lot in travel destinations. 39:45 so we are actually placed now in top hotels all over the country. 39:49 Over 150 locations you will be able to grab our in our travel size package. 39:55 That's awesome. 39:56 And we also use a sustainable option there as well. 39:59 We're really just trying to blow up that natural space with something different. 40:04 Because if you go out there now, you're not gonna see a bottle that looks like ours. 40:07 You're gonna not see that form factor that look like our product. 40:11 Our goal is to deliver that in a fun, exciting way. 40:14 I love it, I loved it. 40:15 So Gary, if people wanna find you or get more information on the product, where can they get it? 40:21 So there's two ways, three ways I wanna call out. 40:23 Obviously on our website. 40:25 But you gotta check out Liquivita, right? 40:27 That's facts. 40:28 If you go to Liquavita you'll be able to find it right there in their stores. 40:32 And we even have a store finder on out website, so if you wanna buy it shop local, you can go on to our site, go the storefinder. 40:38 if not, ExciteMy.com, we have it we ship all over the world. 40:42 And guys, when you go on excitement.com, you're gonna get all of this additional information that Gary was talking about where you could actually figure 40:51 out every single ingredient, where it comes from, what they're doing. 40:55 They're connecting into different organizations to help save our environment as well. 41:01 These guys are really focused on bringing health and wellness to the masses. 41:07 The really focus on doing the right thing for our Our planet, our environment. 41:13 So I love that theory. 41:15 Is there anything else you want to add here? 41:18 That's a great question. 41:19 Well, real quick, we're gonna be at Expo West, which is the largest natural food show. 41:24 Okay, where's that gonna? 41:25 So that's gonna in Anaheim, California. 41:27 So we'll be exhibiting there. 41:28 This will be our first major show, it's going to be in March, first week of March. 41:33 I think it is March 14th through 16th. 41:36 We're going be exhibit there and just to approved in that show just as a testament to our products because there's strict process to even be allowed in 41:44 the show And to be a new brand to automatically be allowed there. 41:49 You know, we're excited but you know Being healthy should be exciting and we hope that we can get you on that journey Where you can enjoy being healthy 41:59 and see real results because I know so many people had gummies that did nothing for them and and they see a gummy, I don't want another gummy. 42:06 I dare you, try our gummy! 42:07 If it doesn't give you a result, let us know. 42:09 We'll give your money back. 42:10 You know, we'll we give a full refund because our products really work and it's an enjoyable process. 42:15 I love that man. 42:17 We got to excite my health. 42:18 we just excited my podcast and we're going to keep on exciting a lot more down the line. 42:24 I appreciate it, Gary. 42:26 And thank you, everyone, for tuning in. 42:28 Make sure you subscribe, follow, Follow Excite My on Instagram and all of their platforms. 42:35 Leave comments. 42:36 Go ahead and share until next time. 42:40 You're listening to a healthy point of view podcast.
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