Everything Is Fine Until It Is Not Fine
11 days ago
- “If you can’t take payments, you’re not in a business.” Chris explains that healthcare lands in the elevated-risk bucket through regulatory risk, and that a termination email can mean funds held for a minimum of ninety to a hundred and eighty days. His statistic on why that is fatal: he estimates a very high nineties percentage of business owners cannot fund their business past thirty days.
- The three pillars of risk, and which one doctors fall into. Reputational risk covers the adult industry, casinos, and cannabis. Dispute risk covers travel and claim-heavy supplements. Healthcare falls into regulatory risk, and Chris walks through why a card-not-present environment (telehealth, online pharmacy, shipped product) multiplies the scrutiny.
- The ED clinic that went from one thousand dollars to ten thousand dollars a treatment with no drop-off. Chris shares a client story where the son taking over his father’s practice raised pricing in steps and only saw resistance at twelve thousand, then settled at ten. His conclusion: it is incredible how much money is being left on the table.
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