Episode 165 Promo

Watch the full episode here: https://youtu.be/v57TbG1nqOM
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Negotiated payer rates are public… sort of.

For decades, some of the most important numbers in healthcare lived behind locked doors. The actual negotiated rates between payers and providers—the numbers that determine whether a practice thrives, survives, or quietly bleeds margin—were treated like trade secrets. You were expected to negotiate them, manage against them, and forecast your future with only partial visibility. (Which may also be referred to as guessing.) And now, suddenly, those rates are posted online. Publicly available. Downloadable by anyone. Often buried inside massive machine-readable files that can be tens or even hundreds of gigabytes in size, split across dozens of links, and structured in ways that make them nearly impossible to interpret without specialized tools.

So yes, the data is “public.” But that doesn’t mean it’s usable. And that gap—between availability and usability—is where the real story begins.

This episode isn’t about patient shopping tools or consumer price estimates. This is a conversation for physicians, administrators, and revenue leaders who live in the real world of payer contracts, underpayments, denials, and annual budget pressure. It’s about what the price transparency laws actually unlocked on the payer side, what data is now available because of them, why payers released it so reluctantly, and why a whole new category of software has emerged almost overnight to turn that raw data into something you can actually use. And most importantly, it’s about why renewing insurance contracts—every single year—is no longer optional best practice, but essential financial governance.

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